Hallmark Card Rewards

The Hallmark Card Rewards program has ended.

Thanks so much for being a part of this program, but Hallmark Card Rewards has ended and you will no longer be able to report your card purchases or redeem your rewards.

But you can keep earning benefits from Hallmark
with our Crown Rewards program.

Crown Rewards from Hallmark

If you are not already a member of Crown Rewards, we invite you to sign up now.

You’ll earn points for purchases at Hallmark Gold Crown stores and Hallmark.com. Plus, you’ll have the chance to get Bonus Points throughout the year. Then, we’ll turn your points into Reward Dollars you can use at Hallmark Gold Crown stores and online at Hallmark.com.

Learn more about Crown Rewards

Still have questions about the Card rewards program? See our FAQs

See full terms and conditions

Hallmark Garage

Hallmark Garage

Hallmark Garage is your one-stop shop for gifts inspired by classic automobiles. From Kiddie Car Classics to Keepsake Ornaments to a variety of car-centric accessories, we've got your car-enthusiast gifts covered.

Meet the artists

Artist Collections

Learn about the stories behind the designs of favorite featured artists at Hallmark.

Personalized Books

Create a character that looks just like your little one, then add your child's name for a unique gift. Take story time to whole new level with our personalized books.